Monday, August 11, 2008

$40,000 DCCC Radio Ad Buy

Last week, I wrote about the factually inaccurate Freedom's Watch radio ad attacking Mark Schauer, and that the Democratic Congressional Campaign Committee would be responding. You can listen to their response.

Is this a serious ad buy? I'd say so:
The committee is looking toward New York, where they scored big gains in 2006, with a small buy against Rep. Randy Kuhl; to Missouri, with a sizable $26,000 purchase in Republican Rep. Sam Graves' district; to Michigan, where Rep. Tim Walberg will be hit with the biggest buy, at almost $40,000; and even in Idaho, where cheap television rates mean the $11,000 spent against freshman Rep. Bill Sali could go a long way.
(Emphasis added.)

They're spending $175,000 across ten districts. Spending $40,000 in Michigan's 7th alone is significant. If you've heard either the Freedom's Watch ad or the DCCC ad, feel free to share what station and when in the comments.

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